For founders and sales leaders pricing an SDR agency

Outsourced SDR Services and SDR as a Service From $49 a Month

Sdrs gives you the output of an outsourced SDR team as software. Describe the accounts you want, and it builds the list, writes and sends the outreach, answers replies and books first meetings on your calendar. You keep the list, the mailbox and the CRM history.

Plans from $49/month. Billed monthly, no setup fee, no per-meeting fee, cancel anytime.

Describe the buyers you want meetings with

Estimated monthly reach: prospects

No signup required. Try the full product now.

The short answer

Outsourced SDR services, also sold as SDR as a service, are agencies that run prospecting for you: they build a target list, contact buyers by phone, email and LinkedIn, and book qualified meetings for your account executives. Published US prices in October 2026 run from about $7,000 a month for one US-based SDR with a support team to $11,950 per four weeks for a dedicated SDR at the premium end.

Sdrs does the same list, outreach, reply and booking work as an AI SDR for $49, $149 or $499 a month, billed monthly, with no setup fee, no meeting quota and no minimum term.

$49

Starting price per month

$0

Setup fee

2,000

Leads per day on Plus

0

Month minimum term

Why buyers shop for outsourced SDR services

Hiring an SDR is slow and expensive, and most first hires take a quarter to produce. Outsourcing promises meetings next month. The catch is what you pay while you wait to find out if it works.

Example first week of booked first meetings

  • Mon 10:00 Intro call, logistics software buyer VP Operations, 220 employees, replied to the second email about carrier invoice audits
  • Tue 1:30 Discovery call, healthcare staffing firm COO, 9 branches, asked for pricing after a LinkedIn message
  • Thu 9:00 Demo, regional CPA firm Managing partner, 60 staff, booked from the calendar link in a reply
  • Fri 3:00 Intro call, industrial distributor Controller, 310 employees, follow-up after an AI call on the Pro plan

Illustrative example of how booked meetings appear on an account executive's calendar. Not customer data.

A US sales development rep costs about $114,000 a year once salary, commission, benefits and taxes are added, and the Bridge Group's research puts ramp at roughly three months. Average tenure is short, so many companies pay for a second ramp before the first rep has hit quota. That math is why SDR as a service became a category.

The agencies solve hiring, but they bring their own costs. Most quote after a sales call, many add a setup fee and a meeting bonus, and the cheapest offers usually mean a shared or offshore rep working several clients at once. Some still ask for a three to six month commitment. By the time you can judge meeting quality, you have spent $20,000 or more.

What you are buying from an outsourced SDR firm is mostly repeatable work: research the account, find the right person, write a relevant first line, follow up seven times, answer the reply and offer times. That work is exactly what an AI SDR now does, at a monthly price that lets you test a market before committing a budget line to it.

What our outsourced SDR service includes

Everything an SDR agency's pod delivers, from list to booked meeting, in one account you control.

List building from a B2B database

Filter by industry, headcount, location, title and technology. Starter includes 500 leads a day with verified emails, Plus 2,000 a day with phone numbers, Pro unlimited with direct dials. No separate data contract to buy.

Research on every account

The AI prospect researcher reads company news, funding, hiring and tech stack before writing. The first line refers to something real about that company, which is what an agency's best rep would do with time.

Email, LinkedIn, X and calls

Sequences up to 7 steps with branching. Email runs on every plan, LinkedIn and X messages start on Plus, and Pro adds an AI voice agent with call recording for phone follow-up.

Reply handling and meeting booking

Positive replies are detected, answered and sent your calendar link. Objections, referrals and out-of-office replies are sorted so the right ones get a later follow-up instead of being lost.

CRM sync and reporting

Two-way sync with HubSpot, Salesforce and Pipedrive on Plus and above. Reply, meeting and bounce rates per campaign, so you know which segment and which message books meetings.

Deliverability and compliance

Mailbox warm-up, sending limits, SPF, DKIM and DMARC checks, unsubscribe handling and a do-not-contact list keep outreach within CAN-SPAM and protect the domain your customers know.

How the outsourced SDR service works

An agency onboarding usually takes one to three weeks of calls, scripts and list approval. In Sdrs the same steps take an afternoon.

1

Describe your ideal customer

Type it in plain English or set filters: industry, company size, region, titles, tools they use. Sdrs builds the list and shows you sample accounts before anything sends.

2

Set the offer and the voice

Tell it what you sell, the problem you solve and the call to action, such as a 20 minute demo or an audit. The AI drafts the sequence per prospect and you edit the templates.

3

Launch and let it follow up

Pick channels and daily volume per mailbox. Sdrs sends, waits, follows up on schedule and stops when a prospect replies, unsubscribes or books.

4

Take the meetings

Booked meetings land on your calendar with the prospect's context attached and sync to your CRM. You review results weekly and shift volume to the segments that reply.

Who buys SDR as a service from us

Teams that need a steady flow of first meetings but cannot justify a $100,000 hire or a $7,000 monthly retainer yet.

Founder-led B2B startups

The founder is still the closer. Sdrs fills the calendar so selling time goes to calls and demos, not to list building at midnight.

Sales teams with an AE and no SDR

One or two account executives who prospect between deals. Booked meetings keep them closing instead of splitting the week.

Companies leaving an SDR agency

Teams that paid an outsourced SDR company for a quarter and want the same activity with their own data, their own mailbox and no contract.

Agencies and consultancies

Service firms that sell retainers or projects to a defined B2B buyer. Multi-brand workspaces on Pro let one operator run outreach for several clients.

New market tests

Companies testing a new vertical, region or product line before hiring for it. A month of outreach on Plus answers whether the segment replies.

Teams replacing SDR headcount

Sales orgs that want prospecting to run on autopilot from lead discovery to booked meeting, which is what the Pro plan is built for.

Outsourced SDR companies vs an in-house SDR vs Sdrs

Prices below are the published or quoted figures we could verify on October 14, 2026. Agencies give you a human rep, which some markets respond to, so judge on fit as well as price.

Outsourced SDR agency In-house SDR Sdrs AI SDR
Monthly cost About $7,000 for one US SDR at CIENCE, $11,950 per 4 weeks at SalesRoads, Leadium by quote About $9,500 fully loaded, before tools and data $49, $149 or $499; Enterprise $998
Setup fee Common, often quoted on the sales call Recruiting time or a recruiter fee None
Commitment Month to month at several firms, 3 to 6 months at others Employment and about 3 months of ramp Monthly, cancel anytime
Performance fees Meeting bonuses or per-meeting charges at some firms Commission on meetings or pipeline None
Channels Phone, email, LinkedIn depending on package Whatever the rep has time for Email on all plans, LinkedIn and X on Plus, AI calls on Pro
Who owns the data Depends on the contract You You, synced to your CRM
Time to first outreach 1 to 3 weeks 1 to 3 months including hiring Same day
Best for Teams that want live human callers and have the budget Companies with a sales manager to coach a rep Teams that want booked meetings without a retainer

Sources: CIENCE pricing page (campaign team $2,000, platform $499, US SDR from $4,500 per month, plus bonus and a one-time setup fee); SalesRoads pricing page ($11,950 per 4 weeks for one dedicated SDR); Leadium pricing page (quote only, month-to-month contracts). In-house cost from the Bridge Group SDR Metrics report ($80K median on-target earnings) plus about 30% benefits and taxes per the US Bureau of Labor Statistics. Sdrs prices from our pricing page.

How much do outsourced SDR services cost?

Outsourced SDR services cost roughly $4,000 to $15,000 a month for a dedicated US-based rep with management and tools, and less for offshore or shared reps. CIENCE publishes the clearest example: a $2,000 campaign team fee, a $499 platform fee and a US SDR from $4,500 a month, so about $7,000 for one rep before its performance bonus and a setup fee. SalesRoads lists $11,950 per four weeks for one dedicated SDR.

Remember that four-week billing means 13 invoices a year, not 12, so $11,950 per cycle is $155,350 a year. We break each vendor down in our outsourced SDR pricing guide and our SalesRoads pricing article. Sdrs replaces the rep's prospecting work for $49 to $499 a month.

How can I increase appointment bookings without hiring more SDRs?

You can increase appointment bookings without hiring more SDRs by moving the repeatable steps (list building, research, first touch, follow-ups and reply handling) to an AI SDR or an outsourced SDR service, and keeping your people on calls. Most SDR time goes to tasks that come before a conversation, so automating those adds meetings without adding headcount.

Four changes usually move the number most:

  • Contact more of the right accounts. A human rep's daily volume is capped by research time. Software researches each account in seconds, so volume can grow without dropping the personal first line, as long as the list stays tight.
  • Follow up longer. Plenty of replies come after the third touch. Sequences that stop at two leave meetings unbooked.
  • Answer replies in minutes. A positive reply that waits a day often goes cold. Sdrs answers and sends a calendar link right away.
  • Offer something specific. An audit, a benchmark or a short teardown books more first calls than a generic demo request.

If you are weighing a person against software for the booking step alone, our AI appointment setter page compares the two in detail.

Is outsourcing SDR worth it?

Outsourcing SDR work is worth it when your deal size can absorb $80,000 to $155,000 a year of prospecting cost, you already know which segment buys, and you want human callers on the phone. It is rarely worth it for a team still finding product-market fit, because a retainer pays for activity while you are still testing the message.

A quick test: divide the yearly agency cost by your average first-year contract value. If the answer is more than three deals, you need the agency to produce a lot of qualified meetings before it pays back. A monthly AI SDR lowers that bar to a fraction of one deal, which is why many teams start there and add human callers once a segment proves itself. If you are already comparing vendors, our list of outsourced SDR companies covers the main US firms and how they price.

What to check before you sign with an SDR outsourcing company

Ask these before you sign anything, whether you buy from an agency or a software vendor. The answers decide most of the real cost.

  1. Is the rep dedicated or shared? A shared rep splits attention across clients; a dedicated rep costs more.
  2. Where is the rep based? CIENCE, for example, prices offshore, European and US reps at very different rates.
  3. What is a qualified meeting? Get it in writing by title, company size and region, and ask what happens when a meeting misses that standard.
  4. What is billed on top? Setup fees, performance bonuses, data credits, extra mailboxes and phone minutes.
  5. What is the minimum term and notice period? Month to month is common now, but not universal.
  6. Who owns the list, the replies and the sending domain? You want to keep all three if you leave.
  7. How fast can you launch? Leadium, for instance, starts onboardings on the 1st or 15th of the month.

With Sdrs the answers are short: the AI works only your account, there is no setup fee, bonus or term, and the data stays in your CRM.

Can an AI agent replace an SDR for an early-stage startup?

Yes, for most early-stage startups an AI agent can replace the prospecting part of an SDR's job: finding accounts, researching them, writing and sending outreach, following up and booking the meeting. What it does not replace is the founder's judgment on positioning and the live conversation on the call, which at that stage the founder should be doing anyway.

The practical case is cost and speed. A first SDR hire costs around $9,500 a month fully loaded and needs a quarter to ramp, while an AI SDR starts the same day for $49 to $499 a month. That lets a startup test two or three segments in the time it would take to hire one rep. For a wider look at the category, see our AI BDR software page.

Outsourced SDR services, common questions

SDR as a service is outsourced sales development: a provider runs prospecting for you, including list building, cold outreach by phone, email and LinkedIn, lead qualification and meeting booking, and hands booked meetings to your account executives. It is sold by agencies on monthly retainers and, more recently, by AI SDR software such as Sdrs on a flat monthly plan.

Most outsourced SDR services include a target list, a dedicated or shared SDR, outreach scripts and sequences, follow-up, reply handling, meeting scheduling and a monthly report. Many also bundle data, sending tools and a manager. Check whether calling is included, because some packages are email and LinkedIn only and charge extra for phone work.

SDR as a service costs about $4,000 to $15,000 a month per dedicated US rep from an agency, with setup fees and meeting bonuses on top at some firms. Offshore and shared reps cost less. Sdrs, an AI SDR, costs $49, $149 or $499 a month with no setup fee and no per-meeting charge.

It is usually faster and less risky than a first hire, because you skip recruiting and ramp and can stop after a month. Hiring wins when you have a sales manager to coach the rep, a proven segment and enough volume to keep one person busy for years. Many teams outsource or automate first and hire once the playbook works.

Yes, on the Pro plan at $499 a month, which adds an AI voice agent with call recording. The Plus plan includes an AI call script generator with talking points per prospect if your own team makes the calls. Email outreach runs on every plan, and LinkedIn and X messaging start on Plus.

You do. Outreach goes out from your own mailbox and LinkedIn profile, replies land in your inbox, and contacts and meetings sync to HubSpot, Salesforce or Pipedrive on Plus and above. You can export lead lists as CSV on every plan, so nothing is locked in if you cancel.

No. Sdrs is billed monthly with no setup fee and no minimum term, and you can cancel at any time from your account. Annual billing is optional and costs about half the monthly price for the year, for teams that want the lower rate.

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